
Our New Payment Terminal "Gaga-Go": The Future of Payment in Public Transport
In a world where payment terminals and tap to pay devices are becoming increasingly essential, ddm hopt+schuler is setting new standards with the Gaga-Go Payment Terminal. Specifically designed for the demands of public transportation (PT), this credit card payment terminal combines speed, energy efficiency, cost-effectiveness, and a flexible design—perfect for modern mobility solutions.
Why is Gaga-Go the Perfect Choice for Public Transport?
Lightning-Fast Startup – No More Waiting Times
Every second counts—especially in high-traffic areas such as buses, trains, or ticket machines. While conventional payment terminals and credit card terminals often take 30 seconds or more to boot up, Gaga-Go is ready in just 5 seconds—up to 12 times faster than comparable credit card payment terminals. The result? Fewer downtimes, smoother operations, and an improved customer experience.
Revolutionary Energy Efficiency
Gaga-Go is powered by an ultra-low-power STM32U5 microcontroller, originally developed for smartwatches. This makes it consume up to 10 times less energy than traditional credit card terminals or tap to pay devices. This feature is ideal for battery-powered devices or locations with limited power supply. Lower energy consumption also means reduced operating costs—a significant advantage for operators.
Tap and Go – Simple, Fast, and Contactless
Fast, hassle-free payments are essential in public transport. With Gaga-Go, the passenger experience is elevated through Tap and Go technology. Whether using tap to pay RFID systems, NFC-based credit card payment terminals, or tap to pay devices, a simple tap is all it takes for a seamless transaction.
Flexible Design for Seamless Integration
Every environment is unique—and Gaga-Go adapts! Its compact design (only 70 x 60 x 18.6 mm) allows it to be fully integrated behind glass or polycarbonate. This means greater design freedom for manufacturers and seamless embedding into existing systems, without the need for bulky external modules.
At a Glance: Technical Highlights – Innovation Meets Practicality
✔ Supports all common RFID standards (ISO 14443, ISO 15693, ISO 18092)
✔ Versatile interfaces: RS232, USB-C, optional SPI/I²C, Ethernet, LTE, WiFi, Bluetooth
✔ Integrated color display (optional) for interactive customer communication
✔ Certified payment security with Visa payWave, Mastercard Contactless, American Express, and more
Gaga-Go: A Tribute to Innovation and Passion
The name "Gaga-Go" was chosen for a special reason. It serves as a tribute to our beloved colleague Jürgen, who passionately contributed to the development of our credit card terminals and POS devices. His nickname "Gaga" represents creativity, progress, and courage—values that live on in this product.
With Gaga-Go, ddm hopt+schuler is launching a pioneering solution that makes public transport payments smarter, faster, and more sustainable. The future of contactless payments starts here—with Tap and Go.